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Community, Content and Curated events for You

We’re your age-positive community and membership club for midlife women challenging outdated ageist stereotypes by supporting and celebrating women in the second half of life hosting peer-driven events, our first-ever SecondAct|Women Unplugged Conference coming in 2025 and meaningful pro-age online content for a vibrant community of over 22,000 women and allies across the globe.

Feature Event: Bubbles, Brunch and Vision Boards

Join us for Bubbles, Brunch, and Vision Boards on Saturday, January 11, at the Clayton Hotel & Member’s Club! This empowering goal-setting event is designed for women ready to dream big and map out their 2024 with purpose and style. Enjoy delicious brunch, sparkling bubbles, and guided vision board creation in a supportive, inspiring atmosphere. Don’t miss this chance to connect, create, and start the year strong! You’ll want to grab your spot today.

Advocating for Women 40+

We do that too! Ageism is at its highest today. Working with Social Responsibility, DEIB and ERGs, our founder, Barbara Brooks can be found keynoting, leading facilitated workshops to boost belonging in the workplace or live during her segments on Denver’s 9News at 3pm. You can learn more about her reframing the narrative on aging and boosting knowledge on the power of multigenerational here.

An exclusive club just for you

Jump in and become an Insider. You’ll connect with some of the most amazing women like you who’ve been there. Done that and looking for more – or not. You can’t put baby in a corner.

Either way, it’s a different kind of women’s club. We talk about leaving corporate – or staying and going up the ladder or across, starting businesses from scratch and making it work, and having honest conversations about menopause, depression, and imposter syndrome. Life at 40+ gets messy, but it does get better every year like a fine wine as they say. We’re here to lean on each other in business, career, and everywhere in between, girlfriend.

You're a force and the future

My mission. It's simple. Pro-age advocacy. Pro-age community support. Pro-age inspiration.

I’m Barbara, and I proudly exclaim I’m in chapter 58 of life. 

I started SecondActWomen mostly because I COULDN’T GET HIRED at 51 in 2018. Instead of job offers, I got Dear Jan letters – if I received anything at all, frankly. Most emails said I was either “too experienced, not experienced enough, or we went in another direction. Either way, you’re probably picking up what I’m putting down. AGEISM. So, I decided to do something about it by creating a company to provide a space for us. A community for us to blossom (again), collaborate, support, and educate.

Our brand values are to be confident, daring, bold, you, and BE. You are welcome here. – Barbara Brooks

📺 9News at 3pm Retire, ProTire, ReWire Prep Tips

Barbara shared tips on 9News at 3 p.m. to help you prepare for or at least start thinking about your third act. You can email her at barbara@bloomcopresents.com for your full list of tips and actions.

Barbara Brooks, 56 | Visibility and belonging speaker, facilitator, thought starter, and SecondActWomen founder

Women 40 and 50+ voices heard and recognized

Top 25 Most Powerful Businesswomen List

Voted on by the Colorado Women’s Chamber of Commerce 2023.

Facebook Accelerator Program Graduate

Facebook’s Community Accelerator Program 2021 graduate.

Influencer in Aging

Next Avenue, an online media platform part of PBS, recognized Barbara Brooks to its distinguished list of honorees.

5x Speaker at Denver Startup Week

Barbara has led panels and workshops at the nationally recognized, Denver Startup Week. 

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Our mission

Last March, we kicked off Women’s History Month on the Kathie J. Show and shared our vision for you – women 40+. Give it a quick watch to learn a wee bit more about Barbara and now former co-founder turned Insider member Guadalupe Hirt.

Like many of our women, Lupe had burnout and is now on a journey to find her very own second act. A new empty nester, she’s spending her time discovering herself as a member of the company she helped create. You can find her blogging on her journey on LinkedIn.
“Women supporting women, especially in a generation left to fend for themselves, creates a powerful force of unstoppable females. That’s why I belong to the SecondActWomen community.”
 
Sarah Blake, 40+, Sarah Blake Consulting